Portfolio

Selected Works

You found our secret nest. Yes, we are the ninjas behind ranking quite a couple of local SMES into the top 5 spot for their industries that you might know of, as indicated below. Due to business confidentiality reasons, we are only able to show you selected portfolios.

For each industry, we prefer to work behind the scenes long term, and are extremely selective towards who we want to help, because we take in ONLY a maximum of 2 clients to avoid competing against ourselves.

We Successfully Nailed Top 5 Spot For The Following Industries. Competition as indicated.

Astrology Singapore

Rank 1 for [Astrology Singapore] and 13 other related keywords

low

Vending Machine

Rank 1 for [Vending Machine Singapore] [Food Vending Machine Singapore]

low

Homeopathic Clinic

Top 5 position for most keywords relating to homeopathic clinics and doctors.

low

Music Lessons

Top 3 for [Music Lessons Singapore] [Music Classes Singapore] and more..

Moderate

Drum & Guitar Lessons

Top 3 for [Drums Lessons Singapore] [Guitar Lessons Singapore] and more..

Moderate

Cupcakes Singapore

Top 5 for [Cupcakes Singapore]. Rank 1 for [Halal Cupcakes Singapore]

Moderate

Computer & Laptop Repair

Top 7 for [Computer Repair Singapore] [Laptop Repair Singapore].

Moderate

Corporate & Overseas Retreats

Rank 1 for [Corporate Retreats Singapore]

Moderate

Contact Lens Online

Top 3 for [Contact Lens Online] [Contact Lens Singapore]

High

Wedding Gown Retal

Rank 1 for [Wedding Gown Rental] [Bridal Gown Rental]

High

Wedding Photography

Rank 1 for [Pre-Wedding Photography]. Top 5 for related.

High

LASIK Surgery

Top 3 for [LASIK Surgery Singapore]

High

Cataract Surgery

Top 5 for [Cataract Surgery Singapore]

High

BBQ Catering

Rank 1 for [BBQ Catering Singapore] & 100+ keywords

Dog eat Dog

Events Management

Top 3 for [Event Company Singapore] and 15+ keywords

Dog eat Dog

Team Building Singapore

Top 3 for [Team Building Singapore] and 6 related keywords

Dog eat Dog

Exclusive Case Studies

Below are 2 selected case studies where we optimize exclusively for the past 4 years. This means if you are in the BBQ or Wedding industry, unfortunately, we can’t serve you due to an exclusive contract we have with them. Certain business data are omitted due to confidentiality reasons. We can only show you the SEO portions.

Transforming A Local BBQ Catering Brand To The Top Of Google Search

Summary

● Client: EZB Pte Ltd
● Campaign length: 1 year
● Key milestones:
From nowhere to be found on page 1 to 7 on the Google Search Engine, EZB has seen a 400% increase in organic web traffic - ranking first for more than 70 over BBQ keywords.

Initial Challenge

Established in 2004, EZB Pte Ltd today is the Number 1 BBQ wholesale and catering company in Singapore that delivers great tasting quality marinated barbecue food. Originally a local home brand without much Internet presence, EZB relies heavily on a loyal and recurring fan base.

With the increase in strong market competition that affects sales margin, EZ BBQ managing director, Daniel Tay was looking to establish a secondary sales channel through online sales. 33 Digital was offered the opportunity to strategise a 1-year online strategy to grow and penetrate the online marketplace.

What We Did

(1) Establishing Domain Ownership
The foremost step we did was to resolve their domain ownership arising from conflicting issues with previous vendors. This is essential to give us full control over the process.

(2) Keyword Research & Competitive Analysis
Following, we did a thorough keyword research and competitive analysis. We discovered that EZB was nowhere to be found on the first 5 to 7 pages of the search results pages for the relevant keywords. Our network analysis had shown that EZ BBQ was mentioned over hundreds of thousands of web pages indexed by Google over the past 10 years. However, due to a lack of recent and fresh brand mentions online and backlinks, EZ BBQ’s rankings in Google suffered.

(3) Raising Backlinks and Keyword Optimisation
To build a fresh wave of inbound backlinks and brand mentions, we outreach to targeted customers’ blogs to review EZ BBQ’s catering service and updated their contact information on local business directories that list EZ BBQ website. We also implemented keyword optimisation for long tail keywords. Integrating with Google Analytics and Google Webmaster Tools, we constantly tracked and reviewed the performance of our search campaign monthly to ensure we stay consistent with our search objectives.

Keywords That We Are Ranked

Selected Keywords For Showcase Monthly Search Volume from Google Search
BBQ Singapore 3600
BBQ Catering 1800
BBQ Catering Singapore 600

Competition

Dog Eat Dog

Monthly Search Volume Of Industry

16.000

Estimated

What SEO Achieved In 4 Years

  • More Than 70 Top 3 Keywords
  • More Than 240,000 Visitors Per Year
  • Contributing To 7 Digits Of Business Sales

Actual volume is not displayed for confidentiality reasons

What We Achieved

Ranks Number 1 for Over 70 BBQ Keywords on Google
After approximately 3 weeks prior the launch of SEO campaign, EZB website went from virtually nowhere to ranking on the first page of Google search engine. Today, they have grown from an initial average of 3,000 site visits to more than 20,000 site visits every month.

Increased Online Sales
Sales for EZB used to come from 90% referrals and word of mouth. With the significant increase in traffic from our Search campaign, our client reported that online orders for their BBQ catering services began to climb steeply from the second month onwards. Today, 60% of their sales are from new customers online and will continue to rise in the future. Their brand popularity has grown by 250%, so much that their management has expanded its manpower and logistics infrastructure to accommodate its increased sales.

Bringing Growth To A Leading Wedding Company Via Organic Search Traffic

Summary

● Client: Dream Wedding Singapore
● Campaign length: 1 year
● Key milestones:
From nowhere to be found in the first 10 pages of search results on Google for target keywords, Dream Wedding has significantly improved its page rankings to Page 1 with a 500% growth in organic web traffic in less than 1 year.

Initial Challenge

As one of leading wedding planner and organiser based in Singapore, Dream Wedding relied mostly on networking and business referrals. As Dream Wedding has negligible to no visibility on Google search results, they were seeking to improve their website rankings in Google to Page 1 in a year, especially for competitive keywords.

What We Did

(1) Keyword Research & Competitive Analysis
Firstly, we did a thorough keyword research and competitive analysis to determine the relevant keywords we want to target for their website to rank on the first page in Google. The keywords need to have significant monthly search volume.

(2) On-Site Optimisation
Using the target keywords as the basis, we optimised the content and structure of the website so that the pages are focused on those keywords. We optimised the meta tags, headlines, and content so that the keyword density is at the right level.

(3) Off-Site Optimisation & Link Building
We built content off-site, syndicating content on various platforms and sources, submitted to various link directories and guest wrote on relevant blogs to build a positive link profile for Dream Wedding.

Keywords That We Are Ranked

Selected Keywords For Showcase Monthly Search Volume from Google Search
Pre Wedding Photoshoot Singapore 590
Wedding Planner Singapore 1300
Wedding Gown Rental Singapore 480

Competition

Low

Monthly Search Volume Of Industry

5.000

Estimated

What SEO Achieved In 4 Years

  • More Than 50 Top 3 Keywords
  • More Than 80,000 Visitors Per Year
  • Contributing To 7 Digits Of Business Sales

Actual volume is not displayed for confidentiality reasons

What We Achieved

Achieve Page 1 on Google
We achieved several competitive keywords on Page 1 for Google search results, such as “wedding gown rental Singapore”, and “wedding planner Singapore”. The journey to page 1 on Google search results took approximately 6 months.

Significant Growth in Web Traffic
Organic traffic contributed to a massive growth in overall traffic, with over 500% within a span of a couple of months in 2015.

Increased Sales Opportunities
As a result of the high rankings and the subsequent traffic from Google, 30 – 50 leads were generated through organic traffic every month, effectively growing their client base from month to month.

Would You Like Your Business To Stand Out On The
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